Throughout this research, it has emerged that PepsiCo can has made tremendous strides in this sector despite having come into the picture many years after Coca-Cola.
Since its launch, PepsiCo has been growing constantly in a pattern that is stable and therefore, it has room for more expansion in future.
Pepsico has had similar success. Conclusion It is evident that the soft drinks sector is very lucrative to both Coca-Cola and PepsiCo which are the dominant companies in the industry.
To understand why, you need to drive up into the mountains.
To avoid this, Coca-Cola should take into consideration the unique environment it is operating in terms of culture, politics and the economy of respective markets. It has been shown that the strong bottling systems used by Coca-Cola give it an infinite market growth.
Coca-Cola does not seem to be giving investors this assurance. Rather, the company measured its results by the amount of water restored through its nearly water conservation projects in high-risk areas around the world.
Trees retain water in the soil, and in their roots and branches. Coca-Cola seems to enjoy its brand reputation that has been in existence for more than a century and a large customer base. A report this month from the Center for Science in the Public Interest notes the speed at which soft drinks are taking over in emerging markets: inthose markets represented just over half of global consumption, according to the report.
Technology has also led automatic serving machines that have increased efficiency when serving customers PEST Case study, n. And lastly, the company should check on its taster technological advances because they tend to overshadow existing products making them less advanced SWOT analysis, n.